In the pet food industry, business decisions about product advancement are based on comparative palatability assessments using data. Pet preferences are most often determined using two-bowl trials. Data from these or any comparisons must be carefully analyzed to tell an accurate story. The first step in this analysis is to define what measure you will […]
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In the pet food industry the word palatability is used frequently. Jennifer Barnette Fox with Petfood Processing Magazine wanted to find out how palatability is measured and interviewed several industry professionals to “understand palatability” in her latest article in the March 2020 issue. We were excited to have 3 of our AFB Research & Development […]
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Aroma and taste are important variables in pet food palatability. However, our canine and feline companions can’t tell us what aroma they smell or flavors they taste, so how do we know which pet food they prefer? Electronic sensors have the ability to help scientists analyze the overall smell and taste of pet food. Our […]
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