October 17, 2019
The wet cat food market is dynamic and growing. New ingredients, product forms and package types make creating palatable wet cat food a challenging task. AFB International launched a long-term strategic initiative to improve the palatability of wet cat food and help deliver the performance pet parents expect and cats prefer. To read more about […]
August 21, 2019
Typical cat food palatability assessment methods like two-bowl or one-bowl trials are a valuable way to evaluate food preference and acceptance. AFB International also wanted to determine other ways to evaluate cat food enjoyment, and develop new methods that would be representative of what a pet parent might experience at home. To learn more about […]
June 3, 2019
According to the American Veterinary Medical Association (AVMA), more than half of U.S. pets are considered overweight or obese, and the number affected is expected to continue to rise. Weight concerns in pets are a significant issue for veterinarians, pet owners and society as a whole. Obesity is a big risk factor for many diseases […]