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Ruth Geudens

Ruth Geudens

Product Manager

Ruth brings a wealth of pet care knowledge and experience to the global AFB International team. She joined AFB as Product Manager in September 2013, with responsibilities for recommending, launching and marketing products to ensure AFB palatants win with customers, pet parents and pets.

Since graduating from Belgium’s Ghent University with a master’s degree in Veterinary Medicine, Ruth has served in a variety of training, communication and development roles in the pet food industry. She is energized by working with people from all over the world, including customers and AFB colleagues, in a fast-moving, dynamic pet care environment.

At home, this active mother of two also cares for an array of animals, including a dog, cat, guinea pigs and chickens. She enjoys reading, hiking and cycling.